The way people search online is evolving, and voice search is at the center of this change. With smart assistants like Alexa, Siri, and Google Assistant becoming everyday tools, SEO in 2025 must account for spoken queries and conversational keywords.
Why Voice Search Matters
- Over 60% of all searches are expected to be voice-based by late 2025
- Users speak differently than they type
- Voice search is often local and intent-driven
How Spoken Queries Differ
Typed: “best Italian restaurant Colombo”
Spoken: “Where’s the best Italian restaurant near me right now?”
This means you must:
- Use long-tail keywords
- Focus on natural, conversational language
- Include questions and answers in your content (FAQ-style)
Optimization Techniques
- Featured Snippets: Try to get your answers listed as direct answers
- Schema Markup: Use structured data to help bots understand your content
- Mobile and Page Speed: Voice queries happen mostly on mobile
Content Strategy for Voice
- Create blog posts around questions people actually ask
- Use tools like AlsoAsked and AnswerThePublic
- Optimize headings with question phrases (H2: What is the best way to…)
Local SEO + Voice Search
Voice search heavily favors local content:
- Claim and optimize your Google Business Profile
- Include city/region keywords naturally
- Get reviews and keep them fresh
Voice search is not just a trend—it’s the future of search. By adapting your SEO strategy now, you’re setting yourself up for long-term visibility and traffic. Want help implementing a voice-first SEO strategy? Connect with CodeHub.lk, your digital growth partner in Sri Lanka.